Monday, 12 December 2016

20+ Instagram Hashtags For Handmade Businesses


It should come as no surprise, but I Love Instagram. It’s by far my favourite social media and Pinterest of course. 
Part of the reason I love it so much is because I believe in the ability to grow a large following while engaging with your followers, and, more importantly, grow your business there. One way to do just that is by properly utilising hashtags.

I’ve been collecting some of my favourite hashtags in a tiny notebook I know, I know: seems silly to keep them there instead of on my computer or iPhone, but I still like to keep some things on paper! Because I have/manage several different types of Instagram accounts, my list is long (and I am constantly adding new hashtags to that list bear in mind each post can consist 30 hash tags at a time).

But I’m talking specifically about hashtags for people who are interested in buying and selling handmade items, whether that is jewellery, clothing, candles, home decor, accessories, etc. I’ve noted where some of these originated, but I don’t know who started all of them. If you know, please say so in the comments and I will update the list. Thanks! So here are some of my personal favourites :

#BuyDifferently
#calledtobecreative
#craftsposure
#crafttherainbow
#creativelifehappylife
#creativityfound
#etsy
#favehandmade
#handcrafted
#handmadegifts
#handmadewithlove
#HandsAndHustle
#homeinthestudio
#madebyhand
#makelivesell
#makersgonnamake
#makersgunnamake
#makersmovement
#handmadeseller
#pursuepretty
#thenativecreative

So these are my 20+ hashtags for handmade businesses… What do you think? Did I miss any that I should add? Please let me know in the comments below!
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Instagram Posting Cardinal Rule No.1 For ETSY Sellers

I've been following a number of our team members accounts now and I'd just like to share a quick tip for today.

Posting inconsistently is going to lose you fans and followers. I've noticed may sellers who post with enthusiasm 1, 3 posts a day for a week then disappear for the rest of the month... or two.

Hands up if you are guilty...!

Your potential fans need to know what to expect from you and disappearing for stretches of time does not instil confidence or portray professionalism...especially if you are running a business account.

You need to be consistently posting - once a day at the very least.

I'd be more invested in an account with regular postings... encouraging recall, bringing me back into your world daily. If not... out of sight is certainly out of mind.

What do you think?

What is the one thing that's stopping you from posting consistently?
Let's see if we can help each other.

If you are on Facebook, we've also been having a lively discussion on this topic right here at our Facebook Group. We'd love for you to join us.
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Thursday, 14 January 2016

How To Convert Your Instagram Followers To ETSY Buyers


Question I used ask myself, so with lot of research and more research got me is priceless tips I now share with you.

Here 3 tips that I've seen work for me and some of my fellow ETSY instagramers.

  • Make sure your profile has the link to your store. Very important! The only clickable link that works on Instagram is in the profile, use it to direct buyers to your store. not on the photo comments
  • Once in awhile try have a call to action in your photos by linking the item link, that way you are directing potential buyers directly to your shop link. Once in awhile being the keyword here means not to spam it. Use words like "You can find this gorgeous piece in my profile link" will tell buyers exactly where to go.
  • As you do not own your social media followers, likes, hearts, etc. What you do own is your mailing list. Switch the url in your bio to your mailing list url and ensure you are growing that list by inviting potential followers to add themselves to that list.
These are highly targeted followers/buyers who you can then send an occasional newsletter or email about new product listings, shop discounts, etc Plenty more where that came from but these are just a few actionable tips that I've seen work. I'd love to hear what you have are doing to convert your followers into buyers.
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Monday, 11 January 2016

4 Solid Tips T Increase ETSY Traffic


Are you ready to take on the challenge of Search Engine Optimisation? For that increase traffic as increase traffic equals to more sales. Might sound daunting at start but solid advice for helping you to get started.
Your customers use Google, Yahoo, or Bing as their search engine to search what interest them, lucky few who happen to have their shop, website placed in the top of the first page get the first click. So how the info at the top of page one got there. Or why, for that matter, your site is not there.
Getting hang of the this processes sometimes bit difficult to grasp, in short science knowing getting your site to the top page on given search engine is called SEO. Here are the 4 steps you can work on to increasing your chances of being found in top search engine results pages.

Are you ready to get started? 

CONTENT 

  • Search engines just love unique content cannot emphasise enough on this — they use it to determine what a web page is all about and then match up a page to that search query. 
  • As an Etsy seller yourself, there are several areas you need to concentrate on: try to create unique product titles. what keywords would you use to search for your product and include them in your product titles. 
  • If you going to list similar items, ensure that each product title is unique. For example, if you have two black dresses featuring slightly different style, don’t call them just “black dress”; instead, try to add details, such as “Black Long With Beaded” and “Black Floor Length Beaded Dress.” And try not to use excessively long product titles — instead, aim for about 80 characters. 
  • Google’s Keyword Planner is a great tool you can take advantage of. Complete your your ETSY Shop About Page. This will tell the search engines all about your shop. 

BACKLINKS 

  • Search engines also use links as a factor to determine ranking. As every site got a google page-rank higher the number higher the chance of getting noticed. By having your site linked by a blog or a site with holds a higher rank definitely will help. 
  • Avoid black hat link building as you will get penalised for it and results are not so welcoming. 


SOCIAL MEDIA 

  • Social media it’s a great way to showcase your shop listings. Like Facebook, Twitter, Digg, Instagram, Pinterest, LinkedIn, and Google+ few examples out there. Is great ways to show search engines that people are talking about your shop or listings. 

SEO PATIENTS 

  • SEO takes time to take effect, so try be patient. All that hard work take time to show results as you not the only person who works on their SEO right?
If this article helped you any way or you have more insight to add please do share in comments.
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